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Construal level theory proposes that temporal distance changes people's
responses to future events by changing the way people mentally represent those
events. The greater the temporal distance, the more likely are events to
be represented in terms of a few abstract features that convey the perceived
essence of the events (high-level construals), rather than in terms of more
concrete and incidental details of the events (low-level construals).
The informational and evaluative implications of high-level construals,
compared to those of low-level construals, should therefore have more impact
on responses to distant future events than near future events. The
present research applies construal level theory to time-dependent changes in
evaluation, prediction, and choice of future outcomes. On the basis of
this research, we suggest that temporal construal is a general cognitive
mechanism that underlies a broad range of psychological consequences of
temporal distance.
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